Award Winning vCFO / Outsourced CFO services

Roberts & Cowling is such an integrated part of our business. Ben sits on the board and is the CFO in our company. R & C provides bookkeeping, fortnightly finance meetings, monthly budget and cash flow updates, annual strategic retreat and the annual reports. Ben is constantly used as a sounding board for new ideas and is also commonly a speaker at our quarterly whole of business meeting in which we fly all representatives around the country to our Brisbane office. There have been some up and downs and I am not sure without guidance from Roberts & Cowling that we would have made it through. This year we are now on track for our largest year from a revenue and profit perspective.

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I first interacted with Ben when I was in a partnership that was far from optimal. Ben was a sounding board for my exit and how to manage that effectively. Following that exit I went out on my own and now run a national medical distribution business. The support that I received from Roberts & Cowling was fantastic to the point where they are a considerable part to my business. Ben is the CFO and Roberts & Cowling are responsible for all sales, purchases and stock control. This role is vital and without the confidence in them I could not continue to aggressively grow my business.

I was meeting with Ben a few years ago as part of our annual review and asked him what
he thought was holding me back. He drew a structure diagram of different roles in a typical business and it was quickly apparent that the issue was that I was doing too many roles and was involved in far more detail than was required in a lot of areas in my business. It was then that I made Ben and R&C responsible for their roles and I was to have little involvement. As a result of not being involved in so much and the improvements that R&C has assisted me make, my net profit has increased 114%.
Roberts & Cowling is a key partner in my business, but they do far more than just the tax returns and bookkeeping. The business now utilises the following services:
– Monthly board meetings
– Cash flow projections
– Budgets
– Quarterly strategy days
Ben is a key part to my business in that he can help me analyse things to maximise my returns, he is such a valuable resource to my business that any supplier meeting in Australia or overseas he is requested to attend.
As part of my previous business we had the typical accountant that was seen once a year. I remember complaining about the $2,500 annual fee. In the last three years, I have spent in excess of $300,000 with R&C but this would have to be one of the best investments I have made.

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I have a trusted advisor that genuinely cares about me, my business and someone I can turn to when I need to.

Ben Roberts supports me as a business owner. He pushes me to learn more and to grow the business, but in a way I want it to grow, not just the way it should appear on paper. I trust Ben to provide me with advice and support that helps me make the business what I want it to be, but also pushing me that little but more as he has faith in what I am trying to achieve. I have referred a number of clients to R&C and have no hesitation in doing this again.

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